How to Target Customers and Increase Business With Stickers

target-customers-stickersAre you looking for a new approach to your marketing campaign? Did you know that it is possible to target new customers, expand your market reach and increase your business just by using custom sales and service stickers? Depending on the type of business you run, whether you sell products or provide a service, there are different ways to reach out to your desired demographic both locally and out of the area. One way that works great for both methods is to use custom designed and top quality printed stickers to catch the attention of the people you want to reach out to the most.

While stickers might seem like child’s play, they are really a professional tool that can be used to boost and brand a business. Studies have been conducted that reveal the power of quality stickers, so it is in your best interest to see if maintenance service stickers or other types of sales and service stickers will work for you. Compared to other types of print marketing, custom stickers are low cost and easy to incorporate in a number of different ways to your existing marketing campaigns. They also work well as stand alone tools to help retain current customers and brand your business to those who might not have heard of you yet.

Learn How to Speak to Your Customers
Think about the type of people who use your business. This is the best way to get results and actually increase business with stickers. What do they want? Why do they purchase products from your company? Why do they contact you for service? Are they homeowners or renters? Are they older, middle or college aged? Do they have families or are you working mainly with singles? Whoever it is that you are reaching out to with your other marketing campaigns, that’s who you will want to reach with your sales and service stickers.

Think about their interests, tastes, price points and expectations. Think about the type of first impression you would like to make and how you would like them to think about your business after seeing your custom service stickers. What type of clients do you want to attract and what is your goal for this campaign? Do you want to just build your brand, attract attention to a new product or service, or would you like to boost interest in a special sale or other type of event? Once you answer some of these questions, it becomes easier to design custom stickers through a professional provider like the Sales & Service Stickers Division of Nameplates For Industry (NFi).

Learn to Be Creative in Design
Another way to boost the potential of your custom service stickers is to learn how to be creative in your design. Creating a logo and choosing company colors that help to identify your brand should be part of opening up any business, whether you sell products, create products or provide services. If the goal is to increase business with stickers, then it pays to be creative. Consider working with the design specialists at the Sales & Service Stickers Division at NFi to create a unique product that will attract attention and get people talking about your business. The best thing you can do is to think about designs, slogans and other text that will capture the attention of your target market base and get them to come into your store.

Maintenance service stickers and other types of custom service stickers will, of course, be designed with a different type of approach than you would use for marketing. however, it is still possible to increase business with stickers of this type. Include your company name, logo, contact information and keep everything in the color theme for your business. Make sure to create sales and service stickers that will stand out from the crowd. Choose from a variety of sizes, shapes, colors, fonts, textures and special abilities, including serial number tags, barcodes, scan-able QR codes and much more. Put your custom stickers to work for you in more ways than one and you will see returns for your efforts.

Learn New Ways to Get Your Stickers “Out There”
The world’s best designed and effective custom service stickers won’t amount to anything if no one ever sees them. You need to find new ways to get your stickers “out there” in the public eye if they are going to be able to boost your business. Put them on the backs of your service or delivery vehicles, make sure to hand them out to customers who visit your store, leave them at the homes of clients when you come for service – just about anywhere you can think of to display, hand out or distribute your stickers is going to be a good place.

Some other ideas for distributing sales and service stickers include:

  • including with direct marketing flyers in the mail
  • sending out with packages for mail order or online sales based businesses
  • drop into bags when customers make in-store purchases
  • sell “special” versions of the stickers at your physical store
  • place a sticker on the equipment that you service, such as an air conditioning unit, hot water heater, electrical box, garbage disposal, computer, printer, etc.
  • place stickers in store windows, on vehicles, on tool boxes and on clip boards

Design Your Sales and Service Stickers Today!
Contact the Sales & Service Stickers Division of Nameplates For Industry (NFi) today to start designing your custom service stickers. Whether you need maintenance service stickers to remind clients who to call for service – and when service is due, or if you need marketing tools that can help you to increase business with stickers, we can help. Give us a call at 855-510-4634 to learn more about all of the products that we have available for clients who work in sales, leasing, rental and service oriented businesses in our Sales & Service Stickers Division!